The Andretti Zenith // Bouchard Design Collective Leads the Field in Mobile Luxury

Interior designer Mallory Bouchard spent years imagining what a truly high-end motorcoach could look like. When a collaboration with the Andretti family came together, that vision became the Zenith, a fully bespoke 53-foot residence built to travel the IndyCar season. The project blends luxury design and complex engineering into one of the most ambitious mobile living spaces ever created.

The Andretti Zenith // Bouchard Design Collective Leads the Field in Mobile Luxury

Mallory Bouchard is the Founder and Principal Designer at Bouchard Design Collective in Salt Lake City, an interior design firm specializing in what she calls lifestyle designHer projects range from luxury renovations and new builds upwards of 10,000 sq ft, to hospitality suites at sports arenas, and now, a 53-foot mobile residence that defines a luxury life at speed: the Andretti Zenith.

Almost a decade before the project, Bouchard had a dream to design a high-end RV. She met RJ Anderson, the owner of Anderson Luxury Mobile Estates, at a trade show where he had one of their rigs on display. It was designed as an office space, but Mallory could see how her luxury RV vision could come to life in their chassis. They stayed connected on Instagram and kept up with each other’s work. 

“Seven years after that, I got a phone call from him,” she said. “He said, ‘Are you still designing?’ I said, ‘I definitely am.’” He told her he was working with a client on a new RV and asked if she would be willing to look at the design and potentially sign off. She said yes and reviewed the plans. “I just looked at it and said, “How much can I change?” she said. “And they were like, Whatever you want”. I said, “All right, we’re starting from scratch then.”

Before she could move forward, she needed an introduction with the client. She needed to understand their vision and how they planned to use the residence before she could begin the process. Anderson connected her with Michael and Jodi Andretti. After chatting with them and with people on their team, it felt like a right fit for both parties, and they ended up hiring her directly. “That was a huge honor for me,” she says.
 

Read Mallory’s story in the spring issue of Speedwell Magazine

 

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Kimberly Varney

Kimberly Varney built her career managing the behind-the-scenes lives of high-profile athletes and ultra-high-net-worth families. With Speedwell, she combines that perspective with a lifelong connection to racing, creating a magazine that explores motorsport as a lifestyle.
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